Biyernes, Mayo 8, 2015

The Ideal Copy Length (Infographic)

My high school marketing teacher had one rule when it came to writing a headline: It shall not exceed 7 words. That’s right – his rule was any headline that exceeded 7 words wouldn’t get read. Sounds kinda arbitrary, doesn’t it? It probably was. (I never asked him for research to back that claim.) These […]

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