Miyerkules, Disyembre 31, 2014

12 Tips for Increasing Your Click-Through-Rates on Twitter (Infographic)

Marketers have dozens of Twitter analytics tools at their disposal. These tools give them the power to test the impact of a tweet with the goal of increasing their social media ROI. Those who say that marketing on social media is just a waste of time and money may just be using it incorrectly or […]

Facebook and display ads should be credited for 830% more revenue

A recent Facebook-funded study conducted by Datalicious, a full-service data agency, found that Facebook and display advertising should be credited for 830 percent more revenue than previously thought. The survey involved collecting 700 million media touch...

Three media predictions for 2015

2014 was an up and down year for media.

Sony's 'The Interview' expands to 55 million pay TV homes

A film that was almost seen by no one will soon be available in more than 55 million pay TV households.

22-year-old raises $33,000 in fight with United Airlines

The airfare wiz kid who got sued by United Airlines and Orbitz is not alone in his fight.

Russia slashing vodka prices as economy reels

The Russian economy is in a tailspin, but hey, vodka is about to get cheaper!

How to invest like a billionaire

Forget naughty or nice. At the end of the year, billionaires look at how much money they made -- or lost.

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Martes, Disyembre 30, 2014

Crippling hack forced Sony to use old BlackBerrys

The cyberattack on Sony was so bad, employees there were forced to resort to an ancient technology -- the BlackBerry.

The only funds you need in your portfolio now

How many mutual funds do I need to have a diversified retirement portfolio? And what funds should they be? -- E.F.

How To: See why you were targeted for a Facebook ad

Facebook ad targeting methods are getting more advanced, but occasionally, people will see an ad that seems incongruous with their preferences or information. The good news? You can see how an ad was targeted at you....

The Best Email Marketing, Copywriting, Social Media and Content Marketing Posts of 2014

That’s a tall order to fill, but unlike many “best of” articles floating around on the web this time of year, I’m (shockingly!) not looking at “best” in terms of the most page views, tweets or shares. In worst cases, those kinds of indicators can be artificially inflated or misguided. What I’m looking at are […]

NASA designs ape-like robot for disasters

When we imagine the robots of the future, they often look and move like humans, standing up on two legs and using a pair of arms to grab and move objects. NASA's Jet Propulsion Laboratory is working on a different kind of robot for disaster response that's designed to move like an ape.

Grocery delivery startup banks $220 million

Instacart is the latest sharing economy startup to attract big bucks from investors.

Internet Explorer must die

If you think Microsoft should just kill off Internet Explorer already, you might just get your wish.

Russian banks starved for cash as funding crisis worsens

Read full story for latest details.

Up close with the New Year's Eve ball

High above Times Square in New York City, the iconic New Year's Eve ball is waiting for its moment.

Lunes, Disyembre 29, 2014

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Between the two of them they have sold to more than 500,000 customers over the past 15 years with over $50,000,000 in SALES! Good enough reason for me!

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How SaaS Marketing is Different from Every Other Type of Marketing

SaaS marketers have a tough job. Marketing is hard. But what about marketing something that has no physical presence? Or marketing something that is constantly changing? Or marketing something that has some goofy name? Or marketing something that only about 20 B2B companies will be interested in? Or marketing something that doesn’t even make sense […]

3 things you must know about Facebook ads in 2015

Oddly, while I hear people complaining about Facebook ads becoming more confusing, more expensive, and more difficult to achieve clear business results, exactly the opposite is now true. The peddlers of social media advice would have...

Wealthy Russians aren't buying U.S. homes anymore

With the price of oil tanking and the ruble getting pummeled, high-end real estate brokers in Manhattan, Miami and other major cities have been losing some of their best customers.

Guidance for 2015

This year, be willing to be even more true to who you are, and who you intend to be. Work from the core of your mission and permit no distractions. Remember that your day is your week is your month is your year. Your success comes from each choice you make along the path. And […]

The post Guidance for 2015 appeared first on chrisbrogan.com.

Why planes don't live stream data

When AirAsia Flight QZ8501 disappeared on Sunday, its black box and any evidence of what went wrong may have vanished with it.

Shake Shack files for $100 million IPO

Shake Shack, known for its burgers, fries and shakes, is going public.

Linggo, Disyembre 28, 2014

AirAsia shares slide after plane vanishes

AirAsia shares declined sharply Monday as investors reacted to the disappearance of a passenger jet bound for Singapore with 162 people on board.

'The Interview' begins streaming on iTunes

Read full story for latest details.

Get Brave With Me

Are you ready to take on 2015? For the last few years, I’ve been running a course called Brave New Year, where we work together on growing out your confidence, your ability to execute, and much more. We’ve had hundreds of graduates from the Brave course, and they are one of my most active private […]

The post Get Brave With Me appeared first on chrisbrogan.com.

Facebook’s f8 conference will span two days: March 25-26

Facebook’s f8 conference, a developer’s haven, will expand to two days in 2015. Facebook announced last year that f8 would be an annual event. Now, as the platform has grown and expanded over the years, Facebook...

Why Modeling Churn is Difficult

Customer churn is a really interesting problem. It appears to be a simple calculation, but the more you explore it the more complex it becomes. Evidence of this complexity appears in the variety of articles written on the subject, such as: For Entrepreneurs uses a very straightforward method of calculation, which is then used as […]

AirAsia CEO takes to Twitter fast in wake of tragedy

In the hours of uncertainty after an AirAsia passenger jet went missing Sunday, the airline's CEO quickly addressed the watching world via social media.

AirAsia CEO takes to Twitter fast in wake of tragedy

In the hours of uncertainty after an AirAsia passenger jet went missing Sunday, the airline's CEO quickly addressed the watching world via social media.

New York City may ban Styrofoam cups

New York City could soon become the biggest U.S. metropolis to outlaw Styrofoam food and beverage containers.

Biyernes, Disyembre 26, 2014

Russia empties the vault to prop up the ruble

Russia's central bank is running down its stash of foreign cash to try to stop its currency from plunging and contain the crisis threatening its economy.

Huwebes, Disyembre 25, 2014

Facebook adding featured video module to pages’ video tab

Facebook has been prompting pages to post more video directly to the site, instead of uploading content to YouTube. Now it looks like pages could be further incentivized to embrace video. According to TechCrunch, Facebook is...

For moviegoers, 'patriotic duty' to see 'The Interview'

This day, Christmas, might be the first good day Sony Pictures has had in a month.

Google fights Marriott's plan to block Wi-Fi hotspots

Google and Microsoft have joined a growing chorus of businesses that oppose Marriott's attempt to block guests' Wi-Fi hotspots in their hotel rooms.

Miyerkules, Disyembre 24, 2014

Like Tom Brady, you can also create your year in review on Facebook

You’ve probably seen many friends and celebrities — like New England Patriots quarterback Tom Brady — posting a fun year in review feature. Here’s how you can do it, too. Click on any of the images...

5 Data-Backed Strategies That Will Get You More Mailing List Subscribers

List building is one of those things that marketers are always looking for ways to do better and faster. Even with the rise of social media and content marketing, email marketing continues to be one of the most effective digital marketing tactics; after all, when a consumer gives you her email address it means you […]

Watching 'The Interview' online: absurdly amusing

Good or bad, what really matters is that "The Interview" got a chance to exist at all.

Google's fully functional driverless car is adorable

Google's new driverless-car prototype is downright hugable.

JetBlue offers to fly police to NYPD funeral

Read full story for latest details.

What caused Sony hack: What we know now

What we now know about the Sony Pictures hack shows this cybermystery isn't over yet.

Next location for 'The Interview': Online

If Sony Pictures can get the deal done in time, "The Interview" will premiere simultaneously in independently-owned movie theaters and living rooms on Christmas Day.

'Foodini' machine lets you 3D-print meals

As further proof that you can now 3D-print anything, a company called Natural Machines has introduced a 3D printer for food.

Sell your holiday gift cards for cash

The holidays are a time of joy, giving and, occasionally, unwanted gift cards.

Martes, Disyembre 23, 2014

How to Build the Online Community that Builds Trust

Want to build an online community? When you understand the power of the online community, you’re bound to answer in the affirmative. Vanessa DiMauro, CEO of Leader Networks, will tell you the online community is the most powerful way to connect with prospects today. Well-run online communities advance trust building. In a recent webinar, Vanessa […]

Everybody rallied to pay off this family's $200,000 in debt

Read full story for latest details.

Russia debt closer to junk status

Russia's debt has been placed under review for a potential downgrade by Standard & Poor's.

Oracle acquires Datalogix, technology Facebook uses to track purchase activity

The holy grail of information for retail advertisers has been figuring out if an advertisement directly led to a purchase. Facebook in 2012 partnered with Datalogix to gather offline purchasing data to match with Facebook data....

2015 digital marketing predictions for Facebook

As the New Year approaches, it’s important to reflect on how the trends we’ve seen in the past year will impact marketers in the year ahead. For marketers, 2015 will be the year of more personalized...

Why You Won’t See a Happy Holidays EMAIL From Me

Note, if you’re receiving this in your inbox, that means you’ve subscribed to the RSS-to-email feed for chrisbrogan.com. That doesn’t count. Now, my point. The Least Read Email of the Year I may be alone on this. You tell me. But the holidays email message is the least read email of the year. I haven’t […]

The post Why You Won’t See a Happy Holidays EMAIL From Me appeared first on chrisbrogan.com.

Congress wants info on Sony hack

Read full story for latest details.

Apple pushes out first-ever automatic security upgrade for Mac

Did you notice something different when you booted up your Mac this morning? You may have noticed you were greeted by an notice from Apple, which pushed out an automatic security upgrade.

'Foodini' machine lets you print your dinner

As further proof that you can now 3D-print anything, a company called Natural Machines has introduced a 3D printer for food.